OK, I think at this point it’s safe to say the dreaded sentence: “Nigerian Music is loosing it’s essence due to increased chart affinities”.🙄 “Your job is to get your audience to care about your obsessions.” Martin Scorsese 2020 came and went (as it should, finally!!!) but it really opened our eyes to the everContinue reading “CHARTS OBSESSION IN A BOOMING NIGERIAN MUSIC INDUSTRY”
Author Archives: Sage
THE IMPACT OF SOCIAL MEDIA ON MUSIC DISTRIBUTION AND CONSUMPTION
While lockdown measures were being imposed in many parts of the world, artists and fans alike feared for the future of music releases and touring plans, this fear soon became a reality when artists started shelving release plans and either postponing or entirely cancelling pre-planned tours. Normally, the music business is run in such aContinue reading “THE IMPACT OF SOCIAL MEDIA ON MUSIC DISTRIBUTION AND CONSUMPTION”
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